It takes a village to raise a child, and it takes a nation to raise an athlete. I am a proud Canadian, and every time I put my red and white race suit on or don my flag embossed helmet I feel twinge of pride for the country that I represent in international competition. When I wear my Canadian competition gear, the whole nation wears it with me, a fact that I am very proud of.
The problem then becomes the fact that Canadians do not know that Nordic Combined even exists. An interesting conundrum considering the difficulty that an unknown entity has in gaining much needed exposure. So what is the solution??? Well, there are several; Own The Podium, Sport Canada, a bake sales, gala events, charity rides, crowd funding websites like pursu.it …that is just to name a few. In fact the possibilities for raising funds are limited by the imaginations of those involved. So what is the problem? If there are infinite ways to earn a piece of the pie then why are athletes not going after it? For me personally, it is part imagination and part time. As a multi discipline athlete Im training all the time, and this leaves little time to spend on anything else. Add on top of that I’m maintaining a part time job and a minimal social life. If time is money, then and athlete is fairly limited in their expenditures. My solution to this problem is not having attempting to break the pie into even smaller pieces but rather, “how can I make the pie bigger?” How can I convince more people to invest in Canadian athletes? Inspiring results? Innovative campaigns? Really tasty apple pies?
There are organizations out there that are making huge strides for athletes in Canada. One that notably comes to mind is the CAN Fund. An organization that is devoted to support Canadian athletes in their pursuit of excellence. As a completely independent source they provided funding to top Canadian athletes when they need it most. Basing criteria on both financial need and sport performance they target the athletes who need it most so that they can continue to train and perform at the highest of levels. As a recipient of the CAN Fund, I know first hand how important they are to me and the amateur sport community in Canada. If you are looking for a way to support the amateur athletic community in Canada as a whole this is undoubtably the best way to do it. Direct athlete support so that they can afford the things that they need to train and compete.
There are also many other ways to help Canadian athletes directly, and one that has become much more popular is crowdfunding. In Canada the website pursu.it is a valuable resource for athletes who are willing to commit to a campaign and really bring attention to themselves and their sport. I have found success in this avenue along with many other athletes, and I am glad that I am surrounded by such amazing friends and colleagues. My suggestion to you is to take a look at some of the videos that have been posted, and to take a look at their stories and see the world through our eyes.
As a Canadian athlete, I am so proud to wear the Maple Leaf and I cannot imagine growing up in a more amazing country. As an athlete I have the honour of bring Canada to the world and I look forward to continuing my journey towards the Olympics.
Carpe Diem
Ps. If you would like to donate to the CAN Fund go to the link below
http://www.canadianathletesnow.ca
PPs. If you would like to take a look at crowdfunding in action follow the link below: